Resources
In depth guides, comparisons and templates to download. Updated when the tools change, not when the news moves on.
77 resources, sorted by last update
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The complete guide to local SEO
Local SEO step by step: local keywords, your Google Business Profile, reviews, on-site optimization, NAP citations and local links.
How to Recognize a Bad SEO Agency?
Learn how to spot a bad SEO agency, avoid scams, and choose reliable experts with our tips and a concrete...
SEO for a multilingual website: the method, from URLs to hreflang tags
Multilingual website SEO: this guide covers URL structure, hreflang tags, the sitemap and translation, based on Google's own documentation.
A Complete Guide to Google My Business for Restaurants
The complete guide for restaurateurs who want to list their establishment via Google My Business
Local SEO in the age of AI
How local SEO is changing with AI assistants and LLMs: the five pillars of the Local 3.0 framework and the...
Google AI Mode and AI Overviews: the effect on your site, tracked month by month
Google AI Overviews and AI Mode in France: how sources are chosen, the effect on clicks, Search Console tracking and...
AI visibility tools: comparing trackers for ChatGPT, Gemini and Perplexity (October 2026)
Seven paid AI visibility tools and six free options for tracking your brand in ChatGPT, Gemini and Perplexity, with prices...
Agent-ready websites: WebMCP, NLWeb, Markdown and an audit checklist
WebMCP, NLWeb and Markdown for agents: where things stand on October 10, 2026, what Google and Cloudflare say, and an...
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